Innovate Or Perish

In this economy, innovation is imperative for business survival and success. Change is every where. There is good change and bad change. Many changes are happening at the speed of light. We can no longer sit around dreaming of making an innovative change to our company in response to the changes around us.

When the times are tough, you can be one of the companies that grow and prosper or you can be one of the less fortunate. It really is your decision to innovate or perish.

Make innovation a priority - Lead by example. Let the team know that the business needs to be constantly innovate and not to wait until they are behind the eight ball to make a change.

Educate staff about business goals - If everyone from the top of the company to the bottom understand the business goals, they will be in a position to give helpful ideas and will be receptive to change when they know the business goals behind it.

Create an innovation culture - Put a process in place at your company to find, evaluate, and implement innovative ideas. What are your competition doing? What are your customers looking for? Look outside of your industry to see what others are doing that you can apply to your industry.

Step out of your comfort zone - Change is not easy. Change is uncomfortable. A wise man once said "if you want to have, what you have never had, you have to do, what you have never done".

Motivate, don't intimidate - Motivate your team to step out of their comfort zone to try out new ideas. Let them know that the idea may fail, but that you would never know if you don't try.

At one time you could have a strong business and coast for years without making any innovative changes. In today's age, some companies can't go weeks with out having to adapt and change.

Repeat with me, "Change is my Friend"!